The recent article in People Management highlighted that fewer employers than ever are offering feedback to candidates. This is not surprising, but a massive, missed opportunity.
Research by TMP Worldwide amongst over 1200 job seekers highlighted that only 5% of candidates regard their recent experience as excellent.
34% of job seekers rate the recruitment experience as poor. 58% did not receive regular updates on their application and 52% felt that they were not treated as individuals.
The consequences are serious.
Only 37% would recommend some companies and 38% are less likely to buy some company’s products or services showing that the employer brand is absolutely linked to perceptions of the consumer brand.
What's more, 21% of the sample stated that their recruitment experience had put them off ever applying to that organisation again.
With skills shortages in Nursing, Social Work, Digital and Data Science - to name a couple - can you really afford to turn off nearly a quarter of your potential target audience every time you go to market?
What are you telling unsuccessful candidates? Most employers have given up on offering interview feedback – but if you handle it carefully, there’s no reason to stay silent According to recent research from Debut, a student and graduate careers app, 83 per cent of candidates do not receive any feedback beyond a rejection after attending a job interview, despite 77 per cent of young people believing it should be a legal requirement to provide it. A survey by Business in the Community (BITC) backs up the findings, revealing that 40 per cent of young people not in employment, education or training did not receive any form of feedback after an interview.
