I remember reading about a tech company that literally had the words 'FAIL FASTER' written in big letters on the wall. The business had accepted that if you celebrated failure as a way to get to success, you'd probably get there more quickly.
I love the idea.
Trying to be perfect isn't just tiring, it's impossible.
Failure is, frankly, inevitable. So rather than fighting it, if we embrace it, dare I suggest even become GOOD at it (or at least good at dusting ourselves down afterwards) then there's a lot of progress to be had out of the ashes.
Rather than trying not to make any mistakes, I've learned to look forward to the chance to take new risks, cover new ground and, no doubt, make new mistakes.
Taking it a step further - this group in Berlin are getting together to discuss, compare and celebrate their failures at their Failure Nights.
It seems like a really healthy and human approach to carrying out business. A bit more humble and refreshing, too, than a business talk where the speaker is dauntingly successful and you walk away thinking, 'I could never be as good as that.'
Instead, it's not a bad idea to say to ourselves, 'We're all flawed, but if you can learn from what you don't get right the first time -- you're that much closer to the answer.'
"The Germans really have problems talking about their failures," says Patrick Wagner, one of the event's organisers. A serial entrepreneur himself, Patrick is on a mission to educate his compatriots on the need to embrace risk. "Seventy per cent of all start-ups [in Germany] are going to fail," he explains, "but even in Economic Studies, you don't get a single lesson about insolvency. "You learn how to make money, but you never learn how to fail."