Interesting research from the Business School @ Uni of East Anglia links higher Glassdoor rankings with higher share price. This backs up earlier research which examined the shareholder value impact of a firm’s inclusion in the ‘100 Best Places to Work for in America’ list compiled annually by the Great Place to Work Institute and published in Fortune magazine. 

This earlier study revealed a significant positive market reaction on the day of the announcement, leading the authors to conclude that ‘ the marketplace believes that satisfied employees may lead to satisfied shareholders'. 

Other studies have assessed the performance of a stock portfolio for firms included in the same list and found significant above average returns over a twenty-five-year period. 

The takeaway from all of this? There's even more compelling business evidence to reinforce investing in (and measuring) employee experience.