This insightful study of active job seekers reveals which TV programmes have the greatest influence on their career aspirations. As the nation's appetite for reality TV shows no sign of diminishing and people are being shown a more authentic perspective this impact can only increase. It will be interesting to see if organisations use this research as a recruitment opportunity.
Gone are the days of relying on a career adviser for guidance on what profession to pursue as new research reveals that what we watch on TV may play a far bigger role on your career aspirations than you might expect.
