Out there in the talent market there are people who are right-brain individuals and left-brain individuals? As a general rule, the left side tends to control language and logic while the right handles spatial information and visual content. Facts vs emotion.
You cannot just see two separate choices as the left and right brain work together. To engage talent effectively video is a hugely powerful medium to share information that is factual but also to build in amazing emotive engagement in a way that allows you to really stand apart from your competition. TMP are an award winning video specialist that creates bespoke talent focused videos telling stories for clients from the AA to NHS Manchester and their effectiveness is wholly tangible.
Top talent is constantly in high demand, and to recruit the best individuals for openings companies need to do far more than passively post on a job board. Instead it falls to HR to take proactive steps to attract the top talent that they require. That is where videos have an important role to play. If used in the right ways, videos can engage potential employees and entice them into wanting to work for your company. But if you want to pull that off you need to know how to use HR videos, and where to position them . Options include:-- 1/ Showcase the Brand’s Mission and Vision 2/ Put the Company Culture Front and Center 3/ Explain the Recruitment and Interview Process 4/ Highlight Accomplishments – of the Company and Employees 5/ Gain Exposure on Social Media