Interesting to see that the publisher Haymarket has launched an EVP Index to provide businesses with insights around their employer brand.
Whilst it’s a relatively lite tool that doesn’t provide external perceptions or leadership view on the desired profile of future workforce, it’ll give some useful feedback around employee engagement/satisfaction and ‘total reward’, compared to sector peers.
And as the research is conducted by 'Best Companies' there'll be a UK ranking published this summer.
Recent TMP Worldwide research indicates that only 50% of employers believe they actively manage their employer brand.
This means there’s clearly room for more employers to take an active approach around articulating & communicating their proposition.
How do you rank in the Employee Value Proposition Index 2020? Do you know how people perceive your organisation as an employer? Dedicated to recognising the best of the best, the Employee Value Proposition Index provides organisations wih valuable employee feedback to help build your employer brand and company reputation. The survey is currently free to enter and has been conducted by the independent research company, Best Companies Group, in partnership with Wonderful Workplaces - part of Haymarket Media Group (publisher of PRWeek Magazine). The best ranked companies will be announced at the CIPD's Festival of Work (Olympia London, 10-11 June 2020). Will you appear on the index?