A recent study found that 78% of employees cited work perks an an extremely important part of their decision making process when considering a new position.  Equally three quarters are more likely to stay if their employer has a good benefits package. So to recruit and retain the best best talent, getting this right is a priority. 

In this insightful and thought provoking piece, we look at some of the new initiatives from leading companies including Google and Lastminute.com including one leading insurance firm that has offered staff working from home cash to adopt a pet to help tackle loneliness.