It's World Mental Health Day tomorrow and what a year it's been!  

Many organisations have invested a huge amount of time and effort in supporting their employees through this unsettling time with an additional focus on wellbeing and mental health, helping staff adjust to new working patterns, furloughing and the many other uncertainties the pandemic has created both personally and professional.

It's great to read that Headspace (the leading mindfulness app) in leading the charge when it comes to encouraging companies to expand their commitment to caring for the mental health of their employees and their families. They are encouraging organisations and individuals to take the 'Be Kind to your mind' pledge and prioritise mental health care beyond World Mental Health Day.  So far, 600 organisations have signed the pledge including Hyatt and Snapchat.

However, employee sentiment research Headspace conducted in May and September of this year shows some concerning shifts in the wrong direction in a relatively short space of time.  Employees feel that mental health and emotional well-being are now less of a priorities in their organisation than they were four months ago and that access to tools and services to support employee mental health have also slipped.

When it comes to staff wellbeing, mental health shouldn't just be a nice to have. Research from Snapchat shows that feelings of anxiety, depression, stress, and other mental health challenges are much high among its users, 90% of which are aged 13 - 24 years old.  

So is your organisation in it for the long game when it comes to staff wellbeing or is it just a flash in the pan?  How are you going to engage with Generation Z, the workforce of the future? Does your employer brand reflect your caring culture?  

Have a read of this article and see if you can take the pledge to 'Be Kind to Your Mind'!