How does your approach to ESG (Environmental, social and corporate governance) influence candidates? Badged historically as CSR, recent research shows that a companies environmental credentials (ESG) have a bearing on whether a candidate accepts a job and how employees perceive their current employer. What sits within a companies ESG approach can differ by company and can include diversity and inclusion and charitable giving initiatives to environmental volunteering days and so on.
Organisations that value purpose over profits seem to be well sought out and the pandemic has added weight to this shift towards demanding more purpose from employers. This is particularly so for our younger generation. Communicating the organisations purpose both internally and externally has never been more important but what does that mean for the company and the employee? Who's responsibility is it to drive the ESG agenda - senior leaders, HR or the employee?
22% of workers thought a company’s environmental credentials were “very or extremely influential” when deciding whether to accept a job, with 19% saying they would consider changing an employer on the grounds another had a better record on the environment.