Contributors

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Do you "eat your own dog food?"

Or even, the more palatable - and frankly more aspirational - "do you drink your own champagne" quote?

Interesting interview with CMOs...

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unknownx500

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The circle of trust

Using existing employees as a channel to attract can have a positive effect on brand reach, recruitment and engagement. Employees...

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unknownx500

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The Good Job.

Many of you will remember when "McJob" entering the Oxford English Dictionary,  defined as "An unstimulating, low-paid job with few...

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