Employer brand - HR fad or business fundamental?
Interesting to see an article in HBR pouring scorn on employer branding as a discrete activity - as opposed to part of wider 'corporate...
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Robert Peasnell
Managing Director at TMP Worldwide
London, United Kingdom
- 07901 591 306
- robert.peasnell@tmpw.co.uk
- http://www.tmpw.co.uk
About Me
I lead the Resourcing & Attraction Solutions team at TMP Worldwide, which works with employers across both the commercial and public sector to attract and select the best talent.
Whether it's researching candidate motivations, developing employer brands, creating impactful attraction strategies, harnessing social media or designing assessment and selection processes, we help employers to cut the cost and improve the quality of recruitment.
We’re fortunate enough to work with an exciting and diverse portfolio, including Transport for London, British Airways, KPMG, AA, HS2, Scottish Government and the University of Manchester.
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